Understand and Engage your Customer to Deliver Value

Complimentary Web Seminar
Available On-Demand
Brought to you by Insurance Networking News

Learn how connected insurers can improve customer retention. With a profusion of information and insurance options available, it seems harder than ever for insurers to reach and keep today’s empowered customers. While traditional insurance distribution channels still work, they are not enough to secure trust and lasting relationships. What other instruments do insurers need? Our webinar discusses the findings of the latest IBM Institute for Business Value study - based on a survey of 12,000 consumers in 24 countries. Our findings focus on the 3 essentials of retaining customers: customer knowledge, customer value and customer engagement. In this one hour webinar, you will hear how some leading insurers implement these findings.

Moderator
Andrew Mazer
IT Journalist
Mazer Communications

Speaker
Christian Bieck
Insurance Practice Leader
IBM Institute for Business Value
IBM

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